Of all of the candies that are out there, the Seven Up Candy Bar has to be one of the most unique. This candy bar was not on the market for long, but it did make an impression on those who loved it. While it might seem like this candy bar has something to do with the drink, it was actually not related and was named this way due to its design.
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There are many reasons why the Seven Up candy bar did not make a huge and lasting impression on the candy scene, but it was not due to a lack of creativity. This was a very unique candy bar that offers seven chambers of flavored fillings. This was not a common design for a candy bar at the time and is still not a method of crafting candy that is done by most manufacturers.
Let’s take a closer look at the Seven Up candy bar and its history.
History of Seven Up Candy Bar
The Seven Up candy bar was a 1930s candy made by the Pearson Candy company. It was a chocolate bar that was made with seven unique chambers of different fillings. These chambers were filled with different flavored fillings over the years, but the mainstay of the candy bar’s flavorings was usually coconut, butterscotch caramel, buttercream, fudge, Brazil nut, cherry cream, and orange jelly.
The candy bar was discontinued ultimately in 1979, but the Seven Up candy bar still has a very devoted base of fans. This bar was so popular because eating it was always a little bit of a mystery. You might get an older version of the bar that offered different flavors than the current one when new flavors were rolled out. The order that you ate it in might also change the way that the bar tasted overall. This was a really unique candy design that had never been tried before and has not really been tried since.
There have been copy-cats that have been made since, and the Necco Sky Bar is a similar style of candy bar. The Seven Up candy bar offers only four chambers of filling though with flavors fudge, caramel, vanilla, and peanut. This is a poor substitute in the minds of ardent fans, for what was a really unique and fun candy experience in the early days of the Pearson candy company.
The design of this candy bar was really unique in another way, and that was the crafting of the chambers of flavoring. The Pearson Company referred to these unique flavor layers as “pillows”. These were essentially little squares of filling that were put all in a row. This means that you were basically getting the experience of eating candies from a box of chocolates, but were enjoying them enclosed in a candy bar instead.
This was the gimmick of the original Seven Up candy bar, which was to provide this same taste experience without the inconvenience of the box of candies. Even the mystery of the flavors that were included was meant to mimic the mystery that is inherent in consuming chocolates from a box of candies.
The ultimate downfall of this candy bar had nothing to do with taste, enjoyment, or popularity. The Seven Up candy bar had to be retired due to conflict with 7Up soda and trademarking concerns between the two companies that could not be resolved. There were also issues with high manufacturing costs that continued to escalate over time. Without these issues, there might have still been a similar version of this candy bar on the market that maintained the unique pillowed chambers of special flavoring.
Variations of the Seven Up Candy Bar Flavoring
As stated before, there were many different flavor options that this candy bar came with during its time being sold. The mainstay of the candy bar’s taste profile was always the chocolate exterior, but the interior pillows of flavor were changed out over time. Over the course of the life of the candy bar, you might find that your Seven Up Bar contained pillows with these flavors:
- Brazil nut
The Seven Up candy bar were arranged with different combinations of these flavorings, which made for a very unique flavor profile that is not common to any other candy bar style. During transition periods from old flavors to new, you might be able to pick up different candy bars from the same shelf and have different included flavors. Some of the changes were made due to sourcing issues for flavor profiles that had been included for some time, and in other cases, the popularity of new flavors caused a change to be made to the recipe.
Some people also report that they remember versions of the candy bar that included maple and white cream. There was also a dark chocolate recipe that was made briefly before the candy bar had to be pulled from shelves due to the conflict with the 7-Up drink.
Marketing Materials for Seven Up Candy Bars
This candy actually had many different wrappers over the years. There were brown and rather staid wrappers with lighter colored writing for some time, and then a much more inviting white wrapper with an image of the candy bar and details about the included flavors. The lettering on these white wrappers was red in color and quite eye-catching.
The pillowed design was mentioned frequently and you should have been immediately aware from the marketing information that you were getting a really unique candy bar for the money. The design was half of the attraction and the candy bar was marketed with this in mind, quite successfully. This was the right candy bar for those who love candies with soft fillings, and the company made sure to make this clear as well.
This candy bar overall seems to have sold itself without much in the way of promotion. Sometimes these kinds of candy bars just became an urban legend right away and people were eager to look for them to try out without having to see ads for the candy.
Is the Sky Bar the same thing as a Seven Up Bar?
The reviews of the Sky Bar will tell you that those who loved the Seven Up Candy Bar feel that this is a poor substitute for the original. While it is made in a reminiscent style, it is not the same set of flavors and many people point to the interior texture of the pillows being different as well. Part of the problem with direct comparisons here, is that candy making has changed greatly in the last 50 years, and the original processes that made some of these classic candy bars have been changed due to cost management, resources and sourcing, and also health considerations related to ingredients.
There are many reasons why this new candy bar will never mimic the original that well, and those who love the Seven Up Candy Bar should also be aware that the way it was once made would likely not be possible any longer for a whole host of reasons. These kinds of classic candy bars are probably never coming back, and even if they did, they would disappoint real fans. There are some parts of candy making that just haven’t made the switch into modern manufacturing processes and this candy bar is probably on the list of items that cannot be made ever again.
Seven Up Candy Bar Logo
Ingredients of the Seven Up Bar
This is a really interesting candy item since the flavorings changed so often, and therefore, so did the included ingredients. Add to this, that the candy has not been made for some time, and it becomes hard to get a really good idea of what exactly was in each Seven Up Bar.
All of the bars contained:
- Corn syrup
- Citric acid
- Artificial flavors
- Food colorings and food dyes.
The interior flavorings varied over time and as the ingredients were changed due to sourcing issues and popularity. The fillings always seemed to include starch, gelatin and some other ingredients to make the soft, but chewy fillings consistent in their texture.
Can you buy Seven Up Bars anywhere today?
Sadly, it has been long enough since the Seven Up candy bar was on the market that there are not any for sale any longer. You might one day see an old, and stale candy bar on eBay or some other collectible sight, but you will not enjoy eating something like this and actually should probably not eat the candy bar due to its age.
You will have to content yourself with buying old advertising information for the Seven Up candy bar or daydreaming about whether or not someone will start making it again. It is not likely to exist ever again in the same format as the old bar due to the conflict with the soda company name and due also to the expense of creating a candy bar in this way.
Ads for Seven Up Candy Bar
My name is Brianna and I love writing on all topics. Candy history fascinates me and I am passionate about sharing my love of this topic with everyone else!
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